Design
We not only design signs, but with the Kessler Design Group we offer so much more. From logo design and branding to wayfinding schematics and activations we can provide your business with the resources and expertise to fulfill nearly any design request.
How Can We Help?
Our Work
As a prominent signage design company in Columbus, design is a major part of the services we offer at Kessler Sign Company because we know that a sign is only as good as the design used to create it. Our years of experience help us understand how to create the message you want to share about your brand and make your desired design a reality. We not only design signs, but with the Kessler Design Group, we offer so much more. From logo design and branding to wayfinding schematics and activations, we can provide your business with the resources and expertise to fulfill nearly any design request.
We Listen to Your Needs
When we’re conceptualizing a design for your business, there’s no reason you shouldn’t be part of the process. We listen to your ideas, and we guide you based on your interests and resources. We sit down with all our clients, and we ensure that we provide the best sign design services in Columbus, Ohio, and surrounding areas. Our two locations help us reach more people, and it helps us stay in close contact with our clients.Working Within Your Resources
Commercial signage design in Columbus and Ohio at large should appeal to certain types of people and communities. We know these communities well from working in them for so long. Therefore, we know how to best use our resources to elevate your design and create signage to show you ideal results. We understand that people don’t have unlimited resources, and we want to help you come up with solutions to match each client’s needs.Bringing Your Brand to Life
You probably have a pretty good idea of your business goals, and if you don’t, we can help you identify some of the main touch points you’d like to deliver. Our designs incorporate colors, shapes, fonts, and other elements that help define your business and show potential customers what you’re all about. We understand that subtle choices can relate to meaning. People will judge your brand based on your signage which is why it’s so important to us that we create the right look for your brand. We can bring your brand to life through communication and attention to detail.Identifying Your Brand Identity
One of the critical steps of our design process is determining your brand identity. You may already know what your brand identity is, but we’ve seen those that don’t have a strong focus on their identity, or they don’t know how to state it in a way that translates to strong marketing. We understand that it’s hard to brand a business when you don’t have a clear idea about its goals and values of that business, so we help our clients determine a brand identity that can operate with more consistency and potency in the market.Out of the Box Designs
We create fresh designs that set your brand apart from the competition. People recognize brands based on their logo and signage, which is why sticking to only the status quo doesn’t work. Each design we create is unique, and while there are certain design techniques we rely upon, we don’t limit ourselves by prohibiting creativity.Some Services We Offer
We offer many services that you may find handy when creating and executing a design for your brand. Some of our design services include:- logo design and graphic design
- digital signage design
- wayfinding signage schematics
- 3D signage renderings
- store signage design for brick and-mortar stores
- office signage design for all types of business
- shop signage design, including for online shops that may not need traditional signage but can still use signage in creative ways
- interior signage design for within businesses